Digital Marketing Training

digital marketing course in bangalore

Digital Marketing is the Digital promotion or marketing of products any services of a Brand or Company via one or more online marketing channels Such as  blogging, search engine optimization (seo), ppc google adwords, affiliate marketing, email marketing, social media marketing, video marketing, online reputation management and customer service.

Developing a successful digital marketing plan is both an art and following Scientific Method in the Digital Marketing Practice, involving in-depth knowledge of digital ,web/inbound marketing along with ideas around What’s in the plan, How to plan, How to utilize right resources, How collaborate marketing skills, effectively communicating the plan and then, execute it.

This Digital Marketing course is ideal for anyone who loves to understand the different online marketing functionality in order to  start a digital marketing career  progress in online business. We believe on practical digital marketing training not only focus on certificate.

We give practical training with live project which we are working on real time and you can able to monitor and get practical experience while learning it self , Where we can say you are employee after this training completed with us.

Digital Marketing training sessions includes:
• SEARCH ENGINE OPTIMIZATION (SEO)

Intro of Search Engine, Functions & Features
Types of Search Engine
Website & Competitor Analysis
Google latest SEO updates
Black Hat/White Hat/Grey Hat SEO
Keyword Research & Implementation
Technical Audit & Recommendation
SEO Website Design & Architecture

On-Page Optimization

Site Navigation
URL Structure
Bread Crumbs
Meta Tags
Anchor Text
Alt Tags
Optimizing Images
Content Optimization
Site Map HTML & XML
Uses of Robots.txt file & Implementation
SEO 3rd Party Analysis Tools Mobile SEO Social Media for SEO

• BLOGGING

Introduction to blogging & it’s benefits
Creation of blog either with WordPress or Blogger or Tumblr
Basic blog layout design
Various default widget integrations
Creation & posting of blog articles
Blogging marketing plan

GOOGLE ADWORDS (PPC)

Defining the Client’s budget, Goals & Targets
Website Analysis & Competitor Analysis
Campaign Structuring
Keyword Research
Keyword Match Type
AdCopy Creation
AdWords Editor – Campaign, AdGroups, Keywords & AdCopy uploading
Quality Score
AdWords Account Set-up
Campaign Settings for Search & Display Network
Display Network Campaign Set-up
Ad Extensions
Remarketing
Optimization Techniques
Google AdWords Certification Exam

• SOCIAL MEDIA MARKETING (SMO)

Social Media Branding, Engagement & Management
Facebook, Twitter & LinkedIn Branding strategy
Facebook Advertising
LinkedIn Advertising
Twitter Advertising
Social Media Analytical Insights, Analysis & Reports